Innovative Trends Zone
Step into tomorrow with the Innovative Trends Zone—a dedicated spotlight on what’s next in the global food and beverage industry. Powered by the trend intelligence of Innova Market Insights, this exclusive feature at Anuga Select India presents a curated showcase of emerging concepts, ingredients, technologies, and product formats redefining the future of how we eat, drink, and live.
From plant-based revolutions and functional foods to smart packaging and sensory experiences, the 2025 theme – “Future Foods & Beverages” – highlights the ideas that will shape tomorrow’s consumer choices and industry standards.

Knowledge Partner

What to Expect
- Trend-Driven Product Displays:
A visual experience of cutting-edge global and Indian F&B innovations
- Emerging Ingredients & Formats:
From alternative proteins to clean-label products
- Consumer Insight Highlights:
Powered by data and forecasts from Innova Market Insights
- Sustainability & Health Focus:
Products that balance purpose with progress
- Interactive Experience:
A zone designed to stimulate curiosity, inspire new thinking, and spark innovation
Why It Matters
In a fast-evolving marketplace, staying ahead of the curve is critical. The Innovative Trends Zone offers a unique opportunity for brands, retailers, buyers, and innovators to explore what’s trending—and what’s coming next. It is a pulse point for market intelligence, product inspiration, and industry transformation.
Who Should Visit
- Product developers & R&D professionals
- F&B manufacturers & brand strategists
- Buyers, retailers & category managers
- Culinary professionals & consultants
- Trend spotters, analysts & innovation teams
Key Takeaway
The Innovative Trends Zone is more than an exhibition—it's a vision of the future. With the support of Innova Market Insights, it connects insight with inspiration, empowering F&B professionals to innovate with clarity, purpose, and competitive foresight.